How Our PR Firm Will Help Our Landscape Developer
If we can get a public relations firm to get our many programs known about by saturating the media with human interest stories and the like, our mission will be well on his way to the prize we seek. Here are some of the way a Public Relations firm can do that/help us. They will have the leverage they need to convince print, web, TV and radio venues to accept their promotions because of the advertising buys we will have made it possible for them to make. We will have built this cost into the budget we build for their service.
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As the PR Firm we ultimately contract with bombards the Americans psyche with visions of cyclists rolling along on Downtown Greenways, the public will feel called to make their own suggestions for them. For each of our Anchor Cities, our publicists will design contests to bring these possibilities forward. There will be public workshops where these designs can be aired. They will solicit the interest of art schools and college art programs.
Figuratively speaking, lines will form made up of artists trying to get what they propose accepted. This is so because they will know whoever gets their work accepted will have a very high credential they can point to. The creativity they bring forward will astound all those reviewing the possibilities they get to choose from.
The messaging from our PR Firm will make it an honor to celebrate the character of each of these population centers. And when the public votes on its chosen design(s), they will feel like they have been made a part of the process. That the Downtown Greenway running through their city is their own, This as the ultimate result will fill the hearts of all those of all ages who ultimately get to experience the adult playgrounds our landscape developers will have devised.